The tablets I am talking about are not the drug kind but iPads and other mobile devices. See how medical schools are adopting tablet technology to change educational methods and ultimately practice methods.

Introducing an analysis of what pharma companies are really doing to combat the million dollar problem of medication adherence.

Technology advancement surrounds us. Medical advancements are no different. There are new devices, procedures and therapies surfacing every day. But as I was reading a few recent articles related to patient-physician communication, I have to wonder – have we lost touch with the fundamentals of human touch and care?

Wireless technology will help doctors monitor your vital signs and your compliance to prescription medications.

We lift weights to improve strength, run laps to maximize conditioning and tailor our diets to ensure our bodies of nutrients needed to perform. All are areas worthy of attention not only for our overall health, but for both our internal mindset and external appearance. The fact that these elements are regular fixtures of our [...]

It would be nice to see people taking such proactive control of their health to the point that they are measuring how much more fit they are becoming, rather than how well they are avoiding illness

Armed with a more direct measure and more quantified risk assessment, doctors can now deliver the diabetes diagnosis in a new and more compelling way.

A recent article in the American Journal of Cardiology attempted to shed some light on the issue of physician/patient communication regarding the condition of mixed dyslipidemia.

It’s true – as women, we do have a lot in common. But the mistake that many marketers make is speaking broadly to women based on a few assumptions. If you want to have greater relevance and impact, you need to go beyond demographics to find out what the audience’s key behavioral buttons are.

Do you trust your doctor? My mom sure does.