News & Views
Blog RSS

Stop Lying

June 11th, 2010 | Kelly Andrews

When doctors and patients operate under conflicting assumptions, it’s bad news for everyone.

Read the rest of this entry »

“Streaming” to Physicians

June 8th, 2010 | Rob Peters

For many physicians (and patients) disease management is often focused on addressing symptoms of the condition. Marketing for many drugs has mirrored this treatment approach for years. If you can effect a change early in the process, the downstream results can be favorable.

Read the rest of this entry »

Can personalized medicine make medicine more personal?

May 10th, 2010 | Rob Peters

Recently, the FDA approved Dendreon’s Provenge, a vaccine for prostate cancer.

Read the rest of this entry »

Talkin’ ‘bout my generation. And yours.

April 1st, 2010 | Kelly Andrews

Do you trust your doctor? My mom sure does.

Read the rest of this entry »

Are you a driver or a passenger?

March 24th, 2010 | Rob Peters

With reports of unintended acceleration in several models, including hybrids racing at high speeds (but cleanly!) down busy interstates, Toyota and its products are being blamed for not addressing safety concerns adequately.

Read the rest of this entry »