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September 3rd, 2010 | Mark Rinehart
Two news items regarding search arrived relatively at the same time. One is about the future, the other is about fun.
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Tags: Consumer Attitudes, Consumer Engagement, Consumer Mindset, How Consumers Engage Posted in Uncategorized | No Comments »
September 2nd, 2010 | Allie Lieberman
There are few options for those in need of immunoglobulin, and this is one of the rare treatments that will allow them to live and dramatically reduce their symptoms. But since 2005, many of the people who need this treatment are denied access.
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Tags: Behavioral Insight, Policy, Rare Disease Posted in Uncategorized | No Comments »
September 1st, 2010 | Michael Randall
We lift weights to improve strength, run laps to maximize conditioning and tailor our diets to ensure our bodies of nutrients needed to perform. All are areas worthy of attention not only for our overall health, but for both our internal mindset and external appearance. The fact that these elements are regular fixtures of our [...]
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Tags: Behavioral Insight, Brand Adherence, Consumer Mindset, Metabolic Management, Patient Adherence, Patient Engagement, Patient Physician Communication Posted in Uncategorized | No Comments »
August 26th, 2010 | Rob Peters
Scientists in Japan have developed “magic” BEANS (Bio Electro-mechanical Autonomous Nano Systems) that can be implanted into a body and light up in response to glucose levels.
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Tags: Behavioral Change, Behavioral Insight, Behavioral Science, Diabetes Management, Metabolic Diseases, Patient Adherence Posted in Uncategorized | No Comments »
August 23rd, 2010 | Jessica Brueggeman
All in all, simple changes can sometimes make a huge difference. But when it comes to the complexities of patient adherence, singular approaches often fail to have a meaningful impact.
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Tags: Adherence, Behavioral Science, Healthcare Marketing, Metabolic Diseases, Patient Engagement Posted in Uncategorized | No Comments »
August 20th, 2010 | Kelly Andrews
Like Mother’s Little Helper of years past, the McStatin solution merely covers up deeper, more difficult issues.
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Tags: Behavioral Change, Behavioral Insight, Behavioral Science, Healthcare Marketing, Metabolic Diseases, Obesity Management Posted in Uncategorized | No Comments »
August 11th, 2010 | Mark Rinehart
Meet Foldit, a multiplayer online game with the objective to develop protein structure models, i.e., protein folding. Foldit shows that computationally complex problems can be effectively crowdsourced through interactive multiplayer games.
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Tags: Medical Technology, Metabolic Diseases Posted in Uncategorized | No Comments »
August 9th, 2010 | Brandy Barnes
Today we are honored to have Brandy Barnes, Founder and CEO of DiabetesSisters, sharing her thoughts with us. DiabetesSisters is an international organization that provides education and support services to help women of all ages with all types of diabetes live healthier, fuller lives.
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Tags: Behavior Change, Metabolic Diseases, Patient Engagement Posted in Uncategorized | No Comments »
August 4th, 2010 | Philip Mann
A new vaccine-delivery patch could allow self-administration of vaccines.
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Tags: Consumer Attitudes, Medical Technology Posted in Uncategorized | No Comments »
August 2nd, 2010 | Allie Lieberman
It is a common misconception that health and happiness are on in the same. However, happiness and health do not always arrive in a perfect package. Aristotle spoke to this common misconception over 2000 years ago. We all seek happiness in our lives…but is it possible to be truly happy if health is not on your side?
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Tags: Behavioral Change Posted in Uncategorized | No Comments »
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